Recently, Philippe Varin, the new president of France’s largest and the second largest automobile manufacturing brand in France, said that PSA may establish a second joint venture in China as an option to increase overseas sales. . In response, a related staff member of the PSA's Ministry of China revealed: “The joint venture partner that PSA is looking for is Hafei Motors. However, before Shenlong Co., a joint venture between PSA and Dongfeng Motor, is far from demonstrating its investment benefits, does the Ministry of Industry and Information Industry agree? It is looking for new partners in China and France does not have much assurance!" AVIC Automotive: Joint venture is difficult to negotiate in the short term On the European market, the volume of cards decreased by 14.7%, sales outside European markets fell by 2.7%, net loss was 962 million euros, and Chinese market sales increased by 13.8%. Among the series of frustrating data, the growth of the Chinese market became the most likely for PSA in the first half of this year. One of the "highlights" people are pleased with. The highlights of the Chinese market also allowed Philip Varan to establish a priority strategy for “internationalization†and “globalization†established by PSA and found a breakthrough with a clear goal—“PSA may set up a second joint venture in China†! Philippe Varan said in an interview with the media recently that “other automakers such as Volkswagen, GM, and many Japanese manufacturers have two joint ventures in China and we only have one. This is one of the choicesâ€. Subsequently, the PSA’s Ministry of Foreign Affairs said in an interview with this reporter that the joint venture partner that PSA was looking for in China was Hafei Motors, which signed a memorandum of understanding on joint ventures in 2007. It is understood that PSA and Hafei signed a memorandum of understanding for the establishment of a joint venture company in 2007. Both parties originally planned to jointly establish a joint venture company with a 50% shareholding in the company and produce and sell 10 or less high-end light commercial vehicles. However, due to Dongfeng Motor's attempt to reorganize Harbin and other reasons, it was not resolved. It is worth pondering that Hafei Motors, one of the rumors of the joint venture party, has remained silent on the joint venture. After a few days of silence, its new supervisor, AVIC Motor Company, has finally tolerated it. Living abroad stated that "the joint venture between PSA and Hafei has been pending for several years and it has not been discussed before. It is impossible to negotiate this quickly." Shenlong Motor: Poor sales defy responsibilities Zhang Yong, an industry marketing expert, believes that PSA's search for a new joint venture partner in China means that the company has not achieved satisfactory sales performance for many years. In the past few years, Shenlong has maintained a development rate that is lower than the overall level of the industry, and has also suffered serious losses in 2004 and 2008. As a shareholder investing hundreds of billions of dollars in joint ventures, such a performance is simply unacceptable. Therefore, the establishment of a new joint venture company and Shenlong mutual checks and balances, mutual stimulation, is undoubtedly the high-profile announcement of PSA will find a second partner in China, an important reason. So, for PSA and Hafei's "love", Shenlong Motor will feel? Yesterday, a related person of Shenlong Motor Co., Ltd. admitted in an interview with reporters that it was "incomprehensible." The source said that if PSA attributed the failure of the dragon to Dongfeng, why did Dongfeng's other joint ventures such as Dongfeng Nissan, Dongfeng Honda, and Dongfeng Yueda Kia succeed? The person complained that the important departments of Dongfeng Citroen and Dongfeng Peugeot were all PSA people and could not communicate in depth with the dealers. They did not understand the Chinese market. “Important decisions were made in the office to read documents and brains. Now, PSA should reflect on its own strategy toward China instead of accusing Dongfeng Motor." Experts: Whether it can be worth paying attention through the government Even assuming that PSA has signed a formal joint venture agreement with Hafei, can it successfully pass through the government sector? In this regard, Zhang Yong believes that after the reform of the State Council, the Ministry of Industry and Information Technology has become the most important management department of the automobile industry. In the Ministry of Industry and Information Technology, the most important leader in charge of the automotive industry is Miao Wei, the vice minister of the Ministry of Industry and Information Technology. However, Miao Miao was born in “Dongfengâ€. At the beginning of the Shenlong project, Dongfeng Motors expanded cooperation with PSA and introduced the Peugeot brand into the Chinese market. It was also the then-president of Dongfeng Motor’s then Miao Wei’s and PSA’s then president. Since Folls has contributed to it, it is still difficult for the Ministry of Industry and Information Technology to approve the joint venture between PSA and Hafei. Regular Aluminium Extrusion Bars and Tubes Regular Common Aluminium Extrusion Bars And Tubes,Black Square Hollow Section Square Tubes,Black Round Tubes,Extrusion Round Tube Foshan Modern Copper & Aluminum Extrusion Co.,Ltd. , https://www.fsmodernaluminium.com