The parallel imported cars ("parallel" cars) that have received much attention have finally come to a conclusion. On January 7, the Shanghai Municipal Commission of Commerce issued the “Notice on Launching Pilots of Parallel Imported Cars in the China (Shanghai) Pilot Free Trade Zoneâ€, officially launching a pilot pilot of parallel imports in the Shanghai Free Trade Zone. At this point, the parallel imported cars that have been in the "grey zone" for a long time have finally had official "points."
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■Policy dealers provide after-sales service notices, which indicate the direction for the legal sale of “parallel imports†vehicles. “At present, the company is registered in the Free Trade Zone and can be sold with the permission of the commercial department.†Wei Ming, the vice president of a large-scale automobile distribution group who is applying for the pilot, said that the first batch of qualified dealers will be around 20. Some insiders expect that parallel imported cars before the Spring Festival should be available for sale.
For the after-sales problem of parallel imported cars, the notice requires that the pilot enterprises and their car dealers registered in the Pilot Free Trade Zone are responsible for quality traceability, and should perform product recall, quality assurance, after-sales service, automobile three-pack, average Obligations such as fuel consumption accounting do not allow the import of used cars and illegally modified vehicles, and are responsible for eliminating quality defects using the original manufacturer's approved scheme.
â– Analytical price is cheap but there are also disadvantages. The price of domestic imported cars has been criticized. It has been said that parallel imported cars are 20% cheaper than medium-sized cars. But in the past year, China's auto market has undergone major changes. Some models that used to be able to increase prices in the past have a lot of discount space. Take a BMW X5 model as an example. The guide price of the standard car is 920,000 yuan. In fact, it can be bought for 790,000 yuan, only about 10% higher.
However, a dealer said that the price difference between parallel imported cars is only a superficial situation. First of all, the configuration of the same models sold by parallel imported cars and 4S stores is not the same. Second, many parallel imported cars are not aimed at the Chinese market, and some parts need to be modified to comply with Chinese regulations.
The sales will not be limited to the Shanghai parallel import vehicle pilots, mainly based on the Shanghai port, and the sales area will be based on the existing sales areas of the pilot enterprises. This means that if foreign consumers want to buy a legitimate “parallel†car, they need to register a new car dealership in the free trade zone, which is difficult to achieve in a short period of time.
However, in the eyes of many professionals, it is difficult to have geographical restrictions on the sales of automobiles. Consumers in Jiangsu and Zhejiang provinces are likely to come to Shanghai to buy a car. Moreover, the pilot of Shanghai will be promoted in the future. It is reported that the newly approved Fujian Free Trade Zone intends to replicate Shanghai's parallel import vehicle pilot policy in Fuzhou Bonded Port Area.
â– Influencing the impact of the existing imported car pattern The Shanghai Free Trade Zone launched a parallel import vehicle pilot, which is the first standardization of the parallel imported automobile market. An auto industry analyst who did not want to be named said that the pilot of parallel importing of automobiles has opened up a new import channel for domestic auto dealers, which will have a certain impact on the existing imported auto market. The competition will lower the entire import. The price of the car is good for consumers.
However, the industry also said that its role should not be overestimated. Parallel imported cars are mainly for large-displacement luxury cars with high prices and new, odd and special models. But this is a niche market with very limited sales.