With the escalation of consumer demand, some new features have emerged in the Chinese auto market. Some people said that Chinese people are getting more and more money because the luxury car market has been advancing rapidly in recent years. There were no moments in the limelight. In 2017, sales exceeded 2.5 million vehicles, and many brands increased by more than 20%. Some people also said that Chinese consumers are becoming more and more savvy, because the gradual rise of domestic brands with cost-effective advantages has become a new phenomenon in the Chinese auto market. Such independent brands as Geely, Chang'an, Great Wall, Guangzhou Automobile and Communication Co., Ltd. have formed a significant proportion. Shockwave. The traditional car market's darling of joint venture car companies, was caught in the "pre-wolf after the tiger," the embarrassment, and in the increasingly fierce competition in a differentiated situation. After sorting out the sales volume of 2017 joint-venture car companies, the performance of each faction car company in 2017 was different. The precarious situation of the car market in German car companies was still not overwhelming, and the Japanese car companies were advancing rapidly in the midst of the adverse market trend. U.S. car companies have a lot of negative emotions, while French cars still do not appear in the top ten. 1 SAIC Volkswagen Although the auto market is changing, the German car companies are still strong. SAIC Motor’s sales of 2,063,077 units continue to position itself as the champion of auto sales. At the same time, SAIC Volkswagen achieved an increase of 3.1% over the same period of last year, and exceeded its sales target of 2.05 million. It is not easy for SAIC Motor to play such a role in the sluggish automobile market. SAIC Volkswagen continued to maintain its dominant position in the car market. Langyi, Santana, and POLO rank among the best-selling vehicles in various market segments. In particular, Long Yat achieved the championship in the sales of the sedan market with a success rate of 453,000 units. At the same time, Santana also has 271,000 units. The sales volume ranked eighth in the car market. At the same time, SAIC-VW has promoted its focus strategy and continued to make efforts in the SUV market. Tiguan L and Wayang have been listed on the MQB platform and successively cut down the sales volume of 332,000 units, representing a growth rate of 38.2%, which has become SAIC Motor’s 2017 sales growth. key. 2 SAIC-GM In 2017, SAIC GM sold 2,000,187 vehicles for the year, a good 6.0% year-on-year increase that blocked the convergence of North and South Volkswagen in the sales charts. SAIC GM’s three major brands, Buick, Chevrolet, and Cadillac, have demonstrated positive growth. As the core business of SAIC-GM, Buick has already established a foothold in the “Million Club†under the blessing of a rich product line. In 2017, sales volume exceeded 1 million, reaching 1,190,757 units. The most surprising is the Cadillac, achieving a rapid growth of 46%, sales of 170,000 vehicles throughout the year, occupying the position of the leader in the second camp of luxury cars, will also become a major force in the future of SAIC GM in China. In 2018, the Buick GL6 and Cadillac XTS will begin to take off. The growth of SAIC GM may continue, and the fight between North and South will also be more exciting. 3 FAW-Volkswagen With the help of the Volkswagen and Audi brands, FAW-Volkswagen's sales totaled 1,957,188 vehicles in 2017, an increase of 4.5% year-on-year, and the growth rate surpassed that of their brother SAIC Volkswagen. The absolute leading position in the car market has laid a solid and stable foundation for FAW-Volkswagen. Sagitar, Jetta, and Bora are among the top ten in the sales of the sedan market. Golf and Wei Ling are also sales champions in their respective market segments. With the sedan market alone, it will be able to stay in the top three of the auto market. This will give the industry full confidence in FAW-Volkswagen in 2018, because the legendary SUV model is finally ready to serve consumers, and one is just 2 models. With the fieryness of the current SUV models and the brand effect of the general public, it is not difficult for the two cars to bring hundreds of thousands of sales growth to the brand. In this way, the 2018 sales crown will change hands? 4 SAIC-GM-Wuling In 2017, SAIC-GM-Wuling’s passenger vehicle sales reached 1.555 million, an increase of 8.9% year-on-year, and continued to rank in the top four in terms of sales. Due to the trend of auto consumption upgrade, SAIC-GM-Wuling is also committed to the transformation of the premium passenger car market. With the shrinking of the low-end MPV market, terminal sales of the Wuling brand have been declining in the past two years, while the Baojun brand has sold more than 1 million units in 2017, which has soared 24% year-on-year, becoming the core growth driver of SAIC-GM-Wuling. Its Baojun 510 became another SUV in the SUV market. It took only 10 months and accumulated sales reached 355,000 vehicles. This year, Baojun's new compact SUV 530 will be officially on the market. Baojun, who is well-versed in its younger strategy, will continue to lead the SAIC-GM-Wuling to a win-win situation both in terms of sales volume and brand. 5 Dongfeng Nissan The rapid growth of Japanese car companies has become a major feature of the auto market in 2017, while Dongfeng Nissan has sold 1,251,006 units for the year, an increase of 11.9% year-on-year, continuing to lead the Japanese camp and ranking fifth. For a million-level car company, 11.9% is a relatively high growth rate. Dongfeng Nissan’s lineup of SUVs, sports, and comfort all have a solid performance. Sylphy, Qashqai, and Jinke have become the main driving forces for the growth of Dongfeng Nissan’s sales in 2017. The three models have provided a total of about 100,000 terminal increments. In the second half of last year, the small SUVs listed on the market were favored by the market after they were listed, and currently rank among the top three in the joint venture small SUV segment. In recent years, Dongfeng Nissan's "YOUNG NISSAN 3.0" has been very successful, and with a well-balanced product line, Dongfeng Nissan will also move steadily in 2018. 6 Changan Ford Compared with the strength of SAIC-GM, Changan Ford, who is also the representative of the US Department, experienced sales volume weakness in 2017. In the whole year, it accumulatively sold 820,000 new vehicles, which was a 13.1% year-on-year decline, including Fox, Ruijie, Wing Tiger, and Wingpeng. The products have fallen by more than 10%. Changan Ford's sales decline in 2017 was mainly due to the fact that the pace of product update failed to keep up with the pace of the market, and key models such as Mondeo, Maverick, Fox, etc. had not been replaced for many years, and competing products at the same level had been changed for a long time. Its flagship model Fu Ruisi has an annual sales of 289,000 and will enter the top ten in the car market in the future. In the case of a fiery domestic SUV market, Chang An Ford failed to seize the opportunity, such as Ford Wing Beat, Ford Mavericks did not perform well, have fallen, Chang An Ford wanted to have a greater improvement in sales this year, There is still much room for improvement on SUVs. 7 Beijing Modern After experiencing the ups and downs in sales in the first half of 2017, Beijing Hyundai finally recovered its feelings in the second half of the year. Since July, it has achieved continuous growth for many months, and it has also fixed its annual sales volume to 785,000 units, but the final result is still Below the full year of 2016, it ranks seventh among joint venture car companies. In terms of specific models, the new Shengda and the new Mingtu are the best-selling SUVs and sedans owned by Beijing Hyundai, which sold 137,799 cars and 132,536 new cars respectively. The new Lang move, lead and accept the three models, sales reached 127,228,122,725 and 92,071 vehicles. In the SUV product line, Beijing Modern's ix25, ix35 and other models have not been replaced for many years. Compared with competing products, the competitive advantage is gradually weakened. In this year's product planning, Beijing Hyundai made a comprehensive adjustment to the entire product system on the basis of 2017, and launched three new products, one of which is a stylish high-performance SUV, a high-performance coupe, and a large seven-seater. Flagship SUV. By repositioning the product, Beijing Modern’s ability to counterattack in 2018 remains to be verified. 8 Guangzhou Automobile Honda In 2017, Guangzhou Automobile Honda's cumulative terminal sales reached 730,633 units, an increase of 10.8% year-on-year, which was a 5.9% increase from the 690,000 annual sales target, ranking eighth in the joint-venture car maker. In the mid-size sedan market, Evergreen, Guangzhou Automobile and Honda Accord sold a total of 155,341 new cars in 2017, an increase of 15.2% year-on-year. This year, the new Accord will also be listed, and it is bound to become the growth engine of Guangzhou Automobile Honda. In addition, Guandao, Binzhi, Lingpai, Fit, Odyssey, and Fengfan have achieved gratifying results with cumulative sales of 85,951, 151,839, 103,321, 110,229, 39,913 and 67,626 respectively. At the same time, Guangben has achieved outstanding results in the field of hybrids. The sales volume of the new Accord R & D hybrid terminal reached 15,740 units, which accounted for 12 consecutive months for middle and high-grade hybrid models. This year, GAC Honda will launch at least four new vehicles, including the next-generation Accord, the new Fit, Binzhi PHEV (expected) and a pure electric SUV, which will jointly help achieve higher goals. 9 Dongfeng Honda In the rapid growth of this wave of Japanese car companies, Dongfeng Honda also achieved a record of 72 million in sales. At the same time, Dongfeng Honda broke through 720,000 from 2015's 406,000 to 2017 and achieved "triple jump" in the past three years. Dongfeng Honda's rich product matrix has laid a solid foundation for rapid sales growth. At present, Dongfeng Honda owns 9 models including Civic, Jed, Ailixi, CR-V, SI Platinum, and XR-V. Among them, CR-V, XR-V, and UR-V not only have the capacity of 500,000 units. It also helped Dongfeng Honda form the SUV family matrix. The CR-V continues to lead the Japanese compact SUV market, with sales of 187,641 units in 2017, a year-on-year increase of over 100%, while the XR-V also sold 163,550 new vehicles, a year-on-year increase of 99%. At the same time, this generation of Civic has achieved great success in the market. In 2017, the cumulative terminal sales volume was 176,457 units, an increase of 195% year-on-year. The balanced development of the SUV and the sedan market is expected to be even more exciting for Dongfeng Honda in 2018. 10 FAW Toyota At the end of the day was the Japanese automakers. The steady and steady sales of FAW Toyota had reached 70,200 vehicles last year, an increase of 7.1% year-on-year. Under the continuous promotion of the "Small Vehicle Strategy", FAW Toyota's Rolls-Royce and Vios series became the main sales force, accumulatively selling 348,000 vehicles and 125,000 vehicles, respectively, which accounted for 67% of FAW Toyota's overall sales. At the same time, Corolla Shuangqing also finished the year with 58,000. In addition, FAW Toyota's SUV family also performed well. The RAV4 sold 129,000 units throughout the year, an increase of 4.1% year-on-year. This year, with the gradual introduction of models under the TNGA framework, FAW Toyota, which has new weapons, will also go further in sales. ANPING COWAN WIRE MESH & MACHINES CO., LTD , https://www.cowanfence.com
