On December 23, 2002, " Weichai Power Co., Ltd." entered the historical boundary. In 8 years, with the explosive growth of China's commercial vehicle industry, it has achieved a snowball effect of more than 10 times from a company with a scale of less than 3 billion yuan: In 2009, its operating income exceeded 32.3 billion yuan, and its export value reached 540 million yuan. Dollars. What stimulates it to be almost "crazy"? After communicating with people from all sides of Weichai, after visiting the new Weichai base under construction in the Weifang New District, after visiting many customers and dealers in the regional markets, there was a slow and clear understanding: It is an internal and imperative sense of responsibility that drives Weichai power. It must not only strive for first, but also really shoulder the burden of making China into the international arena and show the world that China is “intelligentâ€. It turned out that Weichai Power has never been satisfied with just being "successful." Self-reliance, stronger than people In 2006, the media exposed a list of mergers and acquisitions by Caterpillar Inc. The name of Weichai Power was impressive. In accordance with Caterpillar's initial strategic thinking, the overall acquisition of Chinese competitors with competitive capabilities was implemented. On the one hand, this can quickly stabilize its own foundation in China and occupy a favorable competitive terrain. On the other hand, it can effectively combat opponents and eliminate worries. Since its establishment in 2002, Weichai Power has been the coveted company of Caterpillar, the vanguard of the Chinese internal combustion engine industry. Previously, Caterpillar had thrown olive branches to Weichai for many times, and even once the two parties entered the intentional negotiation stage to discuss the possibility of cooperation. At the time of the state’s encouragement to attract foreign capital, it was difficult for the scale and strength to compete with the multinational giant Caterpillar. Weichai Power did not have much negotiation bargaining power. More importantly, for many companies, investing in Caterpillar's embrace means "flying on the top of the phoenix." With this wealthy and generous international model, you can not only become a multinational company, gain international reputation, but also get huge capital injection, the most advanced production technology and technology, and a global supplier system, etc. . However, Weichai Power even said "No" to Caterpillar. “A company has good products, but it may not necessarily be a good partner. Things are dead and people are alive. Weichai Power believes that it is short-sighted cooperation to obtain cooperation in technology and products.†Chai Power’s close-to-the-high-level source of information commented. This is not as simple as it looks or sounds. Under the leadership of a decision-making team with an independent character, Weichai Power aims to become a towering global manufacturing company. Its form will never be, and never will be, attached to the vine. Take the initiative, passive lead Independence gives freedom, and enters and injects strength. Weichai Power believes that there is no end in the pursuit of perfect products. It is always based on the current, focus on the future deployment of product strategy. In 2005, the launch of Lanqing WP10 and WP12 made the industry momentarily sad: the leading technology platform was ahead of the implementation of emission standards, leading the layout of large-displacement products. While other engine manufacturers are still busy developing new-generation large-displacement high-power products, Weichai Power's 10-liter and 12-liter engines have become the preferred power for large-scale commercial vehicles in China. . "Weichai Power's product upgrade is an uninterrupted and autonomous behavior. We are not satisfied with the first passive requirements, but we always pay attention to and explore the extent to which the leading edge of the product can be reached." In the view of Chai Power, the first is the result of their actions. For the next 10 years of the market, Weichai Power has been "fully armed" in the fields of technology and manufacturing, such as the 5-8-10 strategy, such as the switching of the Blue Engine II. "The most prominent feature of the second-generation Lanqing is that the configuration has been upgraded and the failure rate has dropped, but the prices have remained basically unchanged," said the above sources. As the scale of production and sales has increased steadily, we have made adjustments to our products. Weichai Power's move is really interesting: a blue-powered machine platform itself is very high, and there are no urgent upgrade requirements for the technology; There have not been rivals that have been matched, and there are no urgent upgrade requirements on the market. Third, it is particularly critical. This year, the entire vehicle market has a huge demand for the Lanqing series. Weichai Power should give priority to expanding production capacity instead of switching. product. “The priority of Weichai Power is how to enhance customer value, and further reduce the costs incurred by users in the use of the new generation of Blue-Green Power. In the future, Blue-Green will gradually incubate three or four generations. Even more.†Weichai Power has rapidly expanded its advantages through its own refinement. Correspondingly, the strategy of 1.5 million general-purpose power production bases of Weichai Power was introduced. In 2011, the production and sales target of Weichai Power was over one million units, and there must be excellent products to support the implementation of its various strategies. The upgrading of Lanqing Power is not only a reflection of strength but also a confident expression; and its superior performance leading to market demand allows one to view the growth of Weichai Power – from passively satisfying customers to seeking market position; Guide customers and establish industry standards. In the eight years since its establishment, Weichai Power seems to have tirelessly tossed and fought on the road ahead—the average growth rate in the past five years has exceeded 10%. Had to rush so fast. It has never lost its original direction: Regardless of its size, the most important role is still a Chinese independent engine manufacturer. In constant growth, it is accompanied by constant adjustments, and all-round adjustments in areas such as corporate management, manufacturing, marketing, and capital operations. It needs to meet the needs of vehicle companies such as Jiefang, Dongfeng, Futian, Jianghuai, Hualing, Yutong, Xiamen Golden Dragon, Xiamen Golden Brigade, Suzhou Jinlong, etc., but also maintains a good but delicate relationship with OEMs with their own engine resources. To fully integrate with the culture of its subsidiaries and partners, and to maintain the uniqueness of each other; to continue to delve into the special application needs of Chinese users, to conduct more in-depth and thorough analysis and understanding of the market, We must also follow existing regulations and norms; we must stay ahead in product quality, and we must avoid the pitfalls of the price war... All along, Weichai Power has been focusing on the engine as its main business, and has always been eager to have "ambition." This "ambition" or to achieve the ultimate product, the market to achieve the ultimate, the company to achieve the ultimate, the ultimate experience of growth, the ultimate understanding of setbacks, the ultimate goal. Now it wants to be a "great" company. Although China still lacks the "hundred-year-old shop" that has made a name for itself, it has been waiting for the emergence of such a "rogue role." Will Weichai be the first one? Chain Sprocket,Taper Bore Sprocke,Tooth Idler Sprocket,Rubber Tracks Crawler Tractor Ningbo COMBINE Machinery Co., Ltd. , https://www.combine-harvester-parts.com