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Why do you want to go to the township to run the market, because the Xingan International Lighting City is going to take the rural encirclement of the city, logistics to seize the market route.
According to statistics, there are 773 townships in Jiangxi. If there are 2 lighting stores in each township, then there will be more than 1,500 township lighting stores in Jiangxi. This number represents a huge channel network, and this network has always been hidden, so as long as this channel network is thorough and deep, the prospects are very broad.
From March 26th to April 4th, the marketing department of Xingan International Lighting City went deep into the Shangrao area and Zhangzhou area. Under the guidance of Manager Lei, the sales department of the marketing department conveyed the notice of free customer pick-up and delivery of Xingan International Lighting City to the county towns and townships of the Zhangzhou area and Shangrao area in line with the principle of fine digging and fine farming.
In today's channel-based, terminal-based lighting industry, some rural consumers are often overlooked. According to the response of Xingan International Lighting City to the merchants: the current rural consumers are willing to spend money and are willing to spend money! And most of the rural families in Jiangxi are mainly three-story small buildings, the decoration area is very wide, and the demand for lamps is very large. Therefore, tapping rural consumers and driving the new wave of rural lighting consumption can not be ignored in the entire lighting industry, and it is also necessary for Xingan International Lighting City to create a wholesale market!
The reporter ran all over Jiangxi and heard many county dealers react: Most of the dealers in the county have a large part of their business scope, because many of the county-level dealers currently have 15 dealers, some even surpassing 20 Home, this has led to increased competition and reduced market demand. The rural area is a piece of tea that determines the market's survival of the fittest. Whoever seizes it will be able to stabilize the entire county market. Therefore, to do a good job in rural areas, so that the remaining two or three dealers in each township can be profitable and available, then this will threaten the county's more than ten dealers. In turn, driven by the profitability of rural distributors, the channel of Xingan International Lighting City will begin to extend to the county, and since then, it will extend to the city until it threatens the provincial capital Nanchang!
Xingan International Lighting City is like a heart. Xingan International Lighting City's self-built logistics is like blood distributed in Jiangxi. Without this critical self-built logistics, the strategic direction of rural encircling the city will be difficult to achieve. On March 25th, a customer of Zixi purchased 26 lamps from Xingan International Lighting City. On the afternoon of March 25th, in order to deliver these goods to the customer's shop on time, the logistics driver will not hesitate to drive back and drive the 800-kilometer mountain road and go to Xingan and Zixi overnight. For 26 pieces of lamps and lanterns, Xingan International Lighting City's logistics services have earned credibility at a loss. There is no reason for such a market to not be strong or bigger.