Changan high-end micro-tapp Taurus grabs more than 50,000 yuan high-level micro-car market share


November 16, 2010, Chang'an high-end micro-off Taurus Star listed in Chengdu, launched a total of 1.3L displacement elite, elite, comfortable and standard four models, priced at 45,900 -55.9 million. As a car that has been researched and developed over more than two years, Chang'an Jinniu strives to establish a new benchmark in China's micro-customer industry with high quality, safety and service, and shoulder the heavy responsibility of enhancing the brand image of Chang'an commercial vehicle.



Long Security's newly-introduced Taurus R&D is on par with the standard of sedan, equipped with its own aggressive bull logo, a large space design, a body length of 4.11 meters, a width of 1.69 meters and a height of 1.93 meters, which can simultaneously satisfy the stylish appearance and more. Strong cargo demand. Next, power, Taurus is equipped with a new second-generation all-aluminum engine, using Japanese Suzuki technology, powerful, its maximum torque of 102N m, maximum power of 60kW / 6000rpm, in particular, low-speed torque performance, with speed, Low fuel consumption. At the same time, the engine block is made of aluminum alloy and features light weight, low noise and vibration. It is worth mentioning that Taurus is also the first to deploy the STT intelligent fuel-saving system among domestic micro-customers to achieve double-effect fuel economy, fuel consumption can be reduced by 5%, and the combined fuel consumption is only 6.8L. In addition, Taurus makes a three-year free maintenance commitment of 100,000 kilometers to its users.



It is understood that the micro-car market has a small market share of more than 50,000 yuan in the micro-car market. In the high-end micro-market, Chang'an Taurus strives to achieve a market share of more than 30%. In 2011, it sold 150,000 units.



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