· Longsheng's brand strategy has achieved remarkable results. "Longsheng" brand has won the "China Well-known Trademark"

At the beginning of the 2014 New Year, an exciting good news came from Beijing: The “Longsheng” trademark was recognized as “China Famous Brand” by the Trademark Office of the State Administration for Industry and Commerce. The acquisition of this national “golden signboard” will further enhance the core competitiveness of Longsheng.

“Longsheng” was rated as “China Famous Brand”, which is a gorgeous leap achieved by the company on the road of brand building! This also marks a perfect end to the brand development strategy of Longsheng's “Letter of Brand, Quality-Based” for nearly 10 years.

For a long time, Longsheng shares have implemented the brand strategy as a magic weapon for enterprises to win. The company attaches great importance to the cultivation and protection of the brand, adheres to independent innovation, strict quality management system, and continuously improves service quality. It has always been at the forefront of the industry. The brand image and brand connotation of “Longsheng” are also constantly enriched and developed in China. In the chair parts industry, brand influence is growing. In 2007, the “Longsheng” brand car seat function was awarded “Zhejiang Famous Brand Product”. Through years of hard work, the company has finally rushed to the new highland of "China's well-known trademarks."

The implementation of the brand strategy has enabled the company to form a "stable and rapid development" situation. As a member of China Association of Automobile Manufacturers, Longsheng is a key high-tech enterprise of the National Torch Program, a leading enterprise in China's auto seat parts industry, and a strategic partner of the world's top 500 companies such as Johnson Controls and Lear. The manufacturing qualification of various parts and components of car seats; Zhejiang Province is a company that adheres to the principle of “contract-abiding, credit-worthy” and “public-satisfying quality and integrity”. It is a AAA-class enterprise credit rating enterprise in Hangzhou for 6 consecutive years; and has passed ISO9001. , TS16949 quality management system certification.

The successful identification of China's well-known trademarks marks the recognition of Longsheng's brand influence and wide-ranging market leadership throughout the country, and also sent the first happy first year for Longsheng.

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