Brilliance Jinbei market segmentation, open up territory


In recent years, the market share of light passengers has grown rapidly. Among them, the space for passenger and goods compatible multi-purpose markets has expanded significantly. From the previous economy to the versatility and versatility, whoever first seizes the opportunity, whoever wins.

The author learned from the 2009 (sixth) National Top 100 County Auto Shows (hereinafter referred to as the “Top 100 Touring Exhibitions”) that the Brilliance Jinbei has captured preconceptions and captured information from market demand and market transformation on light passenger products. Launched a product that fits consumer demand and successfully opened up territory.


The picture shows the visitors of the Top 100 Tour Sanshui Station visited Brilliance Jinbei Ge Ruisi

According to An Wenhao, Nanhai Xing Runda Automobile Co., Ltd., the exhibitor of the 100-strong roadshow Sanshui Brilliance Auto, the light passenger market can only develop and occupy new markets and new territories only by exerting efforts in the development of its own quality and market segments. . Brilliance Jinbei has won good sales because it has done enough work and product segmentation. According to An Wenhao, Brilliance Jinbei is very popular in Sanshui and has a very large number of customers. These customers are mainly divided into two categories: one is the business owner and the other is the government department. Brilliance Jinbei equipped with a variety of configurations for the different needs of business and commercial applications. Among them, commercial light passengers use a passenger car chassis and a multi-link suspension system, and ride comfort has been significantly improved; and a more spacious, comfortable, stylish overall body also makes it more stylish, practical, and affordable; commercial light passengers are Further optimization and enhancement were carried out in the vehicle space, providing new options for industries, companies, and individual users who need more space. Business owners in the Brilliance Jinbei products mainly focus on sea lions, passenger and cargo dual-use, Brilliance Jinbei has become a business owner's good friend; the government part is mainly to see Zhongge Rui Si, strong business, South China Sea Xing Runda also often become the government Successful bidder.

An Wenhao said that Brilliance Jinbei guarantees quality from the perspective of product performance, and has cleared up the pulse in the market segmentation. Therefore, it has had a good performance in the market, and the market segmentation strategy has enabled Brilliance Jinbei to successfully develop. territory.



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